Elevate + All Pro Dad

The All Pro Dad Father & Kids Experience — a nationwide series of stadium events bringing dads and kids together for a day of connection, laughter, and memories that last long after the final whistle.

The Partnership

From the Parking Lot to the Field

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All Pro Dad is a Tampa-based nonprofit with one mission: strengthen families. Several times a year, they bring that mission to life in the most literal way possible — gathering hundreds of dads and their kids inside NFL and college football stadiums across the country for a day that makes every attendee feel like the athlete they came to watch.

Elevate has been part of making that happen since 2012.

From the moment families step out of their cars to the moment they leave the field, Elevate owns the experience. High fives at arrival. Running through the tunnel like real All-Pro athletes. Dance parties. Impactful lessons. Moments designed to help dads and kids connect on a deeper level than they do in the everyday rush of life.

The events travel to markets across the country — Miami, Tampa, Tallahassee, Jacksonville, Orlando, Columbia, and Detroit — and in every city, the Elevate team shows up in their well-recognized ref jerseys, ready to be the enforcers of fun.

WHY ELEVATE

Owning the Experience So All Pro Dad Can Own the Mission

When a team is managing logistics, registration, food, and marketing for a 1,000-person stadium event, the experience piece is the first thing that slips. Elevate exists to make sure that never happens.

The Challenge

Create a signature, repeatable experience that works across multiple markets and stadium venues — one that feels personal and high-energy for every dad and kid in the room, regardless of city, while freeing the All Pro Dad team to focus on their operational strengths.

Our Approach

We took full ownership of the experience layer from arrival to farewell — bringing 3–5 emcees, 1–2 sound technicians, and 4–6 event assistants to every event, plus a full sound system setup. The All Pro Dad team focuses on logistics, registration, food, and marketing. We make sure the 1,000+ people in the stadium never stop feeling like the main characters.

WHAT WORKED

The Greatest Compliment We Can Receive.

The numbers are impressive — 1,000+ attendees per event, seven markets, a partnership more than a decade in the making. But the metric that matters most at a Father & Kids Experience isn’t on a spreadsheet.

It’s the dad who walks off the field more committed to showing up for his family because of something he heard or experienced that day. It’s the kid who ran through a tunnel and felt, just for a moment, like an All-Pro athlete — with their dad right beside them.

That’s why it’s not called a Father & Kid Event. It’s an Experience. And that distinction is something Elevate takes seriously every single time we pull on the ref jerseys and show up ready to make it happen.

  • Coordinated logistics and experience design with the All Pro Dad team for each market
  • Built the run of show and experience flow for the full day
  • Prepared station content, lessons, and engagement activations
  • Sourced and set up full sound system equipment at each venue
  • Greeted families from the moment they arrived in the parking lot
  • Led families through the arrival tunnel experience
  • Ran full emcee hosting throughout the day across all stations
  • Facilitated dance parties, impactful lessons, and dad-and-kid connection moments
  • Managed sound and audio throughout the full event
  • Supported families from arrival through final farewell on the field
START THE CONVERSATION

You have a vision. We have the team to pull it off.

Whether you’re planning for 50 or 5,000, we design, plan, and produce events that people actually remember.

We design, plan and produce remarkable experiences so people adn teams thrive.